The Lab Behind Your Brand

CLIA-certified lab infrastructure for consumer health brands.

You Own the Experience. We Power the Lab.

Digital health companies building consumer testing products face a critical infrastructure decision: build lab capabilities in-house, or find a partner who can operate invisibly behind your brand. Most labs aren't built for the speed, flexibility, and integration depth that D2C health brands require. You need a lab partner that works on your timeline, connects to your systems, and treats your customers like their own — without ever breaking the white-label experience.

How the Integration Works

1

Your Customer Orders

Your platform triggers an order via our API. The experience stays entirely on your brand.

2

We Ship the Kit

A custom-branded collection kit ships from our fulfillment center directly to your customer.

3

Sample Returns to Our Lab

Prepaid return logistics bring the specimen to our CLIA-certified lab for processing.

4

Results Flow Back

Results are delivered to your platform via API or webhook — ready for your UI to display.

Built for Integration

Our platform is designed API-first. Order placement, specimen tracking, results delivery, and panel configuration are all accessible through documented RESTful endpoints. Your engineering team can integrate in days, not months.

We support webhooks for real-time status updates, bulk order capabilities for large cohorts, and custom result formatting to match your UI requirements.

Whether you're a startup launching your first test or a scaled platform processing thousands of orders monthly, our infrastructure flexes with your growth.

Diverse colleagues collaborating around a laptop on platform integration

API-First

Integration Model

24–48hr

Result Turnaround

200+

Test Panels Available

50

States Covered

Partnership Models

White-Label Testing

Your brand, our lab. We process specimens under your company's identity with custom-branded result reports, portals, and communications.

API-Integrated Lab Services

Connect your platform directly to our laboratory systems. RESTful APIs for order placement, specimen tracking, and results delivery in real time.

Custom Panel Development

Work with our clinical team to design proprietary test panels tailored to your product offering — from single-analyte screens to comprehensive wellness profiles.

Fulfillment & Logistics

We handle the physical layer: custom-branded kit assembly, nationwide shipping, prepaid returns, and specimen accessioning — all invisible to your end user.

Neelyx gave us the lab infrastructure we needed without the overhead of building it ourselves. Their API integration was straightforward, and our customers never know there's a third party involved.

— CTODigital Health Startup

Frequently Asked Questions

How does the white-label lab integration work?

Our white-label integration allows your platform to offer CLIA-certified lab testing under your own brand. You trigger orders through our API, we ship custom-branded kits directly to your customers, process specimens in our lab, and deliver results back to your platform via API or webhook — your customers never see our name.

What APIs are available for platform integration?

We provide RESTful APIs for order placement, specimen tracking, results delivery, and panel configuration. Webhooks are available for real-time status updates on kit shipments, specimen receipt, and result availability. Our API documentation includes sandbox environments for development and testing.

Can test panels be customized for our product offering?

Yes, we offer over 200 test panels that can be mixed and matched to create custom panel configurations aligned with your product. Whether you need a focused wellness panel or a full biomarker suite, our lab team works with you to design the right combination for your use case.

How long does technical integration typically take?

Most digital health platforms complete their initial API integration within one to two weeks. Our developer documentation, sandbox testing environment, and dedicated integration support team help accelerate the process so you can move from contract to live orders quickly.

Ready to power your product with CLIA-certified testing?

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